Email Marketing Associate

We’re Simply Business

We insure small businesses and enable big dreams – not just for our customers, but for our people and communities too. With over 800,000 active insurance policies, we protect builders, bakers, landlords, and more than 1,000 other trades.

We harness cutting-edge data ability, believe in experimentation, and build our own technology to deliver better experiences for our customers and employees. This means we’re as much a technology company as one that sells insurance. We build, we fail, we learn, we improve. We’re a B Corp too, which recognises our strong track record of having a positive impact on people, society and the environment.

If Simply Business sounds like the kind of place you’ll thrive, we’d love to hear from you.

We're looking for an Email Marketing Associate to join the Digital Marketing team from either our London or Northampton hub.

Here's what you'll be doing

improving our automated CRM programmes to gain and retain customers at all stages of the customer lifecycle. Using programs like Blueconic, Salesforce Marketing Cloud (ExactTarget), and Journey Builder

using a customer-first approach in enabling automated, data-driven decision making

querying data to analyse selected audiences for omnichannel campaigns

driving improved engagement as well as additional demand

share findings, interesting data, opportunities, and insights with the rest of the team

working with the content team to create engaging emails that target high open and click-through rates

delivering one-time send, news-style emails within a short timeframe

contributing to a ‘test and learn’ approach to maximise results which will also broaden your experience across eCRM initiatives

working with the design team to create visually appealing, mobile-responsive emails

We're looking for someone who is

experienced in email marketing as well as segmentation, querying data, dynamic content, and automated campaigns

experienced in A/B testing

able to show some knowledge of HTML

a natural problem solver that can demonstrate innovation and a proactive attitude

able to show a great eye for detail

curious to learn about our internal applications and third-party technology providers

comfortable with multi-tasking and working in an agile environment

confident managing a whole campaign or project end-to-end

highly organised with good written and verbal communication skills

able to show a good understanding of online and digital tech and is passionate about digital marketing

a team player with the ability to build collaborative relationships

A few more details about the role

you’ll be proposing new campaign ideas and solutions. As well as reporting and analysing campaign performance

involved in campaign planning, building, and execution

testing, proofing, and peer-reviewing work from the team

revealing insights on campaigns, creating a feedback loop with stakeholders to inform decisions

working as the point of contact with our contact centre

owning the one-time send calendar and ensuring there are plans to generate engagement

you’ll be working as part of a cross-team function

Our culture is inclusive and diverse

We Embrace Individuality We value what’s important to each and every SBer. Whether that be providing access to cutting edge wellbeing support, or being part of one of our many diversity networks and communities. We also take personal development seriously - we’re all about enabling big dreams.

We Trust Who We Hire We empower SBers with choice and flexibility to make the right decisions based on the needs of their roles and we’ve been working this way long before Covid19.

There’s no one-size-fits all solution when it comes to how often we get together in person, so all of our people and teams find the rhythm that suits them best when it comes to working from home or hub.

We’re innovative We've created a place for people to be curious, experience new things, and bring unique ideas to the table. If you want to learn how we do all this - head over to our Careers page where you’ll see us walk the talk

Our mission is to make Simply Business synonymous with fairness, belonging and inclusivity. We won’t be happy until we’ve created a truly inclusive culture – where every employee, whatever their background, role, or location, feels comfortable being their authentic self at work.

We all have a part to play – to learn more, to do more and to go further – in building this new reality that’ll be befitting of the diversity of the customers we serve. At Simply Business, we’re all in.

What are the benefits?

At Simply Business, our benefits let you balance life and work properly:

• flexible parental leave – you can choose to take shared parental leave, plus we offer full pay for the first six months of your maternity leave and four-week fully paid paternity leave, subject to meeting the qualifying criteria
• remote working – more of us are currently working remotely than usual, but longer-term you can balance working remotely with working in the office, giving you the opportunity to connect with colleagues
• mental health and wellbeing resources – we take your wellbeing seriously, giving you access to counselling (through our Employee Assistance Programme) as well as technology to support your mental health (through the Unmind app)
• paid sabbatical – two weeks off when you’ve been here for five years and four weeks off when you’ve been here for 10, 15 & 20 years
• a dedicated learning platform – including a management and leadership programme – the platform lets you balance both work and life goals
• life event leave – where every UK SBer has an extra day of leave, every two years, to use for whatever purpose they want, whether that be for moving house, welcoming a new pet to your household or celebrating your Birthday.

And we compensate you fairly

• a competitive salary that reflects your experience, our pay policy and the market we’re in from your first day
• the potential to earn an annual bonus based on business performance (those on commission-led roles will be rewarded monthly)
• we match what you put into your

Pension

up to five per cent

• a health cash plan reimburses your everyday medical expenses (with the opportunity to increase the level of your plan in your flexible benefits)
• a generous holiday entitlement of 25 days annual leave, plus bank holidays, and an extra day of holiday every two years to use however you wish
• life assurance of four times of your basic salary
• Smart Health services including unlimited access to a 24/7 virtual GP
• a flexible benefits scheme with an allocated allowance each year to choose from benefits including private medical insurance, dental insurance, travel insurance, up to five days extra holiday, and gym membership

These values are important to us and our people

• Learning
• Empowerment
• Authenticity
• Pioneering
• Simplicity

These all mean something unique to every person at Simply Business, but if you’re thinking about working here, give them some thought. They’re at the heart of our story.