SVP, Product & Innovation
Company Overview
WolfCycle is a cutting-edge Conversational Marketing Agency that specializes in helping professional sports teams, entertainment venues, and ticketing platforms engage, convert, and retain customers through AI and conversation marketing strategies. We leverage AI-driven technologies to create personalized and meaningful interactions between brands and their customers.
Position Overview
As the SVP, Product & Innovation, you will lead the teams that build and run WolfCycle's technology: Product, Engineering, and Analytics. You will own the product roadmap the engineering organization that ships it, and the data and analytics function that measures how it performs for our partners.
This is a new leadership role. You will bring three functions that currently report separately under one strategy, set how they plan and work together, and make sure what we build reflects what our Client Success team and partners actually need. You will report to the President and sit on the senior leadership team.
Key Responsibilities
Product
- Own the product vision, strategy and roadmap for Campaign Hub, the virtual assistants, and new AI-driven products
- Lead the product management team and set how requirements move from idea to release
- Prioritize work against revenue, retention and partner impact, and communicate trade-offs to the leadership team
- Partner with Client Success and Business Development to turn partner feedback and market needs into product decisions
Data & Analytics
- Lead the analytics team, including the Director of Analytics, and future business analyst, data engineer hires
- Build the data infrastructure and reporting that measure campaign performance for partners and the business
- Set data governance, quality and privacy standards in partnership with the CPO
- Make analytics part of how product decisions are made and how partner results are reported
Engineering
- Oversee the engineering organization through the VP, Product & Development including software engineering, DBA and DevOps
- Set engineering standards for delivery, reliability, security and code quality across our Python/FastAPI, React/Next.js and AWS stack
- Plan engineering headcount and capacity to match the product roadmap
- Own the third-party integration and partner API strategy alongside Product
Security & Privacy
- In partnership with WolfCycle's President, partner with the CISO to embed cybersecurity into product design, engineering practices and infrastructure from the start
- Work with the CPO to make sure products handle partner and fan data in line with privacy commitments and applicable regulations
- Collaborate on remediation of security findings across the product and engineering teams, and track progress with the CISO
- Support security reviews, vendor assessments and compliance efforts such as SOC 2, and represent the product side in partner security questionnaires
- Make secure coding, access control and incident response standard practice
Leadership
- Recruit, develop and retain a high-performing team across Product, Engineering and Analytics
- Own the budget for all three functions, including headcount, contractors and vendor spend
- Report on roadmap progress, delivery and product performance to the President and leadership team
- Stay current on AI, conversational marketing and sports and entertainment technology, and bring that into our strategy
Qualifications
- Bachelor's degree in Computer Science, Engineering, Business, or equivalent practical experience
- 12+ years of experience in product, analytics or technology roles, including 5+ years leading multi-disciplinary teams
- Track record of scaling a SaaS or AI product from roadmap to revenue
- Experience leading engineering organizations working with cloud architectures, preferably AWS
- Experience building or leading a data and analytics function
- Strong communication skills and comfort working directly with clients, executives and non-technical stakeholders
Preferred Skills
- Experience with conversational AI, large language models or marketing automation products
- Background in sports, entertainment or ticketing technology
- Familiarity with CRM, CDP and fan data platforms and their APIs
- Experience at a growth-stage company scaling from small teams to a structured organization
- Familiarity with AI-assisted development tools (Copilot, Claude Code, Cursor, etc.)
- Experience working alongside security and privacy leaders on SOC 2, data protection or similar compliance programs
Benefits
Team members at WolfCycle receive paid holidays, unlimited vacation/sick time, and flexibility to work remote.
WolfCycle is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, creed, marital status, pregnancy, disability, national origin, sexual orientation, gender identity, veteran status, or any other protected category. Please let us know if you need any accommodation due to disability. We celebrate our inclusive work environment and will always strive to create a diverse and equitable workplace by hiring people from all racial, ethnic, and socioeconomic backgrounds.
- Competitive Salary and Performance-Based Bonuses
- Paid Health/Dental & Vision Benefits (Blue Shield)
- 401k Match at 3%
- Professional Development and Training Opportunities
- Flexible Work Arrangements
- Opportunity to Shape the Future of Conversational Marketing
