Senior Manager, Brand Tech Product Marketing

Welcome to the innovative world of Capital One! As a Senior Manager, Brand Tech Product Marketing, you will have the opportunity to lead and execute the marketing strategy for our cutting-edge technology products. We are seeking a passionate and experienced individual to join our dynamic team and drive the growth of our brand through strategic product positioning and messaging. If you have a strong background in product marketing, a proven track record of success, and a drive for innovation, we want to hear from you!

Develop and implement strategic marketing plans to promote our brand's technology products.

Lead a team of product marketers to drive the execution of marketing initiatives.

Conduct market research and analysis to identify target audiences and their needs.

Collaborate with cross-functional teams including product development, sales, and design to ensure cohesive and effective marketing efforts.

Develop compelling messaging and positioning for our technology products.

Drive the creation of marketing materials, such as sales presentations, product collateral, and website content.

Utilize data and analytics to track and measure the success of marketing campaigns and make data-driven decisions.

Stay up-to-date with industry trends and competitive landscape to inform marketing strategies.

Build and maintain relationships with key stakeholders and external partners.

Provide guidance and mentorship to junior members of the marketing team.

Represent the brand at industry events and conferences.

Continuously seek opportunities for innovation and improvement within the product marketing function.

Ensure all marketing efforts adhere to brand guidelines and messaging.

Manage marketing budgets and allocate resources effectively.

Collaborate with senior leadership to align marketing strategies with overall business goals.

Capital One is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.