Developed by SillyLittleTools
Level Agency
This is a full-time [Hiring] Senior CRM Specialist @Level Agency position at Level Agency, based in Anywhere, with remote work available. The role offers $41.4k - $86.1k.
$41.4k - $86.1k
Role Description
The Senior CRM Specialist is a hands-on, technically strong CRM operator who builds, deploys, and maintains email campaigns and customer journeys in Adobe Experience Cloud for Level's clients. This is not a pure engineering role: we are looking for someone who understands why a journey exists, not just how to build it. They should bring a marketer's sense of the customer lifecycle to every build.
Own the build, QA, and deployment of email campaigns in Adobe Campaign (Classic or Standard) and/or Adobe Journey Optimizer end to end, ensuring every send is accurate, on time, and on brand.
Translate briefs and journey maps into working builds, filling gaps with sound judgment and raising questions early when a brief is incomplete or a requirement won't work as written.
Configure audience targeting, personalization, and dynamic content within existing templates and data schemas to improve relevance and engagement.
Manage the send calendar, including scheduling, dependency sequencing, and deployment-readiness checks for rendering, links, suppression, and compliance (CAN-SPAM, TCPA, CASL).
Configure and maintain multi-step, multi-channel journeys (email, plus SMS and push where in scope), implementing segmentation, flow control, and decision logic.
Run journey QA on logic, timing, and audience entry/exit conditions before activation, so issues are caught before they reach customers.
Audit existing campaign and journey builds, workflows, and data schemas, diagnose what is broken, redundant, or misconfigured, and fix it without disrupting live sends.
Recommend improvements to journey logic, segmentation, and program performance, explaining the marketing rationale as well as the technical approach.
Bring a proposed solution, not just the problem, when escalating structural or data-quality issues that require architecture-level decisions.
Communicate clearly with internal teams and client stakeholders, setting expectations, flagging risks, and explaining technical trade-offs in plain language.
Document builds and fixes so the team has a clean, reliable handoff trail.
Hands-on production experience in Adobe Campaign (Classic or Standard) and/or Adobe Journey Optimizer / Adobe Experience Platform.
A track record of owning CRM work end to end with minimal oversight; you are comfortable being the person who makes it work.
Proven ability to step into an existing instance built by others, diagnose problems, and repair prior configuration rather than only building greenfield.
Strong lifecycle marketing understanding: you can explain why a journey is designed a certain way and spot when it isn't serving the customer or the business.
Sound judgment on when to make a call yourself and when to escalate, with the confidence to push back on a brief that won't work.
Clear written and verbal communication, including explaining technical issues to non-technical stakeholders.
Working knowledge of HTML/CSS for email template troubleshooting and customization.
Working knowledge of email/SMS compliance regulations.
Bachelor's degree in Marketing, Information Systems, Computer Science, Business, or a related field (or 4 additional years of equivalent professional experience).
5 to 8 years of hands-on CRM and lifecycle marketing experience, with significant production work in Adobe Experience Cloud email and journey platforms.
Fully remote across the U.S. & Canada, plus monthly WFH stipend and Summer Fridays.
Generous time off, including unlimited PTO (U.S.), competitive vacation (Canada), and parental/family leave options.
Comprehensive health benefits, mental health support, and company-paid disability & life coverage.
Employer retirement contributions (401(k) in the U.S., RRSP match in Canada).
Quarterly performance reviews and career advancement opportunities.
