Data & Marketing Operations Executive Marketing · United Kingdom

About Node4

We are a united force driven by a single ambition; to deliver faster transformation, lower cost, and truly differentiated outcomes - we do this by bringing together our AI Augmented MSP platform, hybrid sovereign cloud solutions, deep Microsoft expertise and the Node4 People

We are

Nimble – We focus on what matters most, adapt fast and embrace change

Original – We think differently, stay curious and innovate

Driven – We are bold, bring energy and own the outcome

Engaged – We operate as one, building strong relationships

4 More –We always go further for our people, customers and partners

About the role

The Data & Marketing Operations Executive is responsible for maintaining the quality, accuracy and effectiveness of marketing data, lead management processes and marketing technology platforms. By owning data integrity, audience segmentation, marketing technology administration and performance reporting, the role enables more targeted campaigns, stronger lead conversion, better sales and marketing alignment, and improved decision-making. This position helps maximise the value of the organisation's marketing technology investments while ensuring compliance, governance and a data-driven approach to demand generation and revenue growth.

Key Responsibilities Data Management & Integrity

• Audience Creation & Segmentation:

Support the creation and management of target audiences for marketing campaigns, including demographic profiling, segmentation, Ideal Customer Profiles (ICPs), account targeting and campaign data selection.

• Data Acquisition:

Manage and coordinate data acquisition activities across internal systems, external suppliers, partners and data providers.

• Data Quality Management:

Maintain marketing data quality, accuracy, completeness and consistency across all marketing platforms, ensuring compliance with internal and external data governance standards.

• Data Governance:

Support governance processes and reporting to ensure accurate use, interpretation and management of customer and prospect data.

• Continuous Improvement:

Identify opportunities to improve data quality, enrich datasets and optimise data-driven processes across the marketing function.

Lead Management & Marketing Operations

• Lead Management:

Support lead capture, allocation, routing, follow-up tracking, lifecycle management and reporting processes across all marketing platforms.

• Lead Processing:

Manage the day-to-day administration of inbound enquiries, event-generated leads, content conversions and campaign responses, ensuring smooth handover and visibility for Business Development, Sales and Marketing teams.

• Workflow Management:

Monitor and support marketing workflows, automations, lead scoring models and customer lifecycle processes to ensure they remain effective and aligned with business requirements.

• Cross-Functional Collaboration:

Work closely with Marketing, Sales, Sales Operations, Business Insights and Business Development teams to improve lead visibility, reporting accuracy and conversion tracking.

Marketing Technology & Platform Management

• Mar Tech Administration:

Support the day-to-day management and optimisation of marketing technology platforms, including Hub Spot, Demandbase, Apollo, Their Stack and other data enrichment solutions.

• Platform Optimisation:

Monitor platform performance, process automation, dashboards and reporting to ensure systems deliver value and support marketing objectives.

• Supplier Management:

Coordinate with technology partners, data providers and external suppliers to support ongoing platform performance and data services.

Analytics & Reporting

• Marketing Data Analytics:

Monitor marketing performance data and produce actionable insights to support campaign planning and optimisation.

• Reporting:

Produc…